{"id":7140,"date":"2016-11-07T09:00:37","date_gmt":"2016-11-07T07:00:37","guid":{"rendered":"http:\/\/www.overalia.com\/blog\/?p=7140"},"modified":"2016-11-07T09:00:37","modified_gmt":"2016-11-07T07:00:37","slug":"contratar-posicionamiento-seo","status":"publish","type":"post","link":"https:\/\/www.overalia.com\/blog\/contratar-posicionamiento-seo\/","title":{"rendered":"Qu\u00e9 tener en cuenta al contratar posicionamiento SEO"},"content":{"rendered":"<p>Ya os lo hemos dicho m\u00e1s de una vez, pero nos gusta ser insistentes. No os fieis del primero que pase. Es aplicable a muchos aspectos, pero en este caso, muy importante si est\u00e1is pensando en <strong>contratar posicionamiento SEO<\/strong> a alguna agencia o consultor.<!--more--><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-7142\" src=\"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/contratar-posicionamiento-seo-1-1.jpg\" alt=\"Contratar posicionamiento SEO\" width=\"1606\" height=\"1171\" \/><\/p>\n<p>Entendemos que a veces es dif\u00edcil invertir, y que <strong>un precio m\u00e1s reducido es m\u00e1s tentador<\/strong>, pero el refranero est\u00e1 lleno de ejemplos para estos casos: \u201clo barato sale caro\u201d, \u201cpan para hoy, hambre para ma\u00f1ana\u201d, etc.<\/p>\n<p>Son muchos los casos de gente que ha terminado <strong>desilusionada con el SEO<\/strong>, y la gran mayor\u00eda de veces ha sido por no haber sabido qu\u00e9 contrataban o c\u00f3mo se realizar\u00eda.<\/p>\n<p>Si vas a contratar posicionamiento SEO a un proveedor, <strong>te aconsejamos que busques alguien que sea claro contigo<\/strong>. Por un lado, que te explique antes de realizar el trabajo c\u00f3mo lo enfocar\u00e1 y qu\u00e9 puede implicarte, tanto en coste directo como en costes indirectos (por tener que generar m\u00e1s contenido o realizar cambios en la web); y por otro lado, cuando haya realizado el an\u00e1lisis pertinente, te diga c\u00f3mo afrontar\u00eda cada cambio a realizar y por qu\u00e9, para que puedas participar de manera clara en la toma de decisi\u00f3n.<\/p>\n<p>Por ejemplo, nosotros lo hacemos a trav\u00e9s de una <a href=\"http:\/\/www.overalia.com\/estrategia-online\/consultoria-seo\"><strong>Consultor\u00eda SEO<\/strong><\/a>, cuyo fin es determinar qu\u00e9 hay que hacer pero tambi\u00e9n permitir que nuestros clientes sepan c\u00f3mo lo har\u00edamos y por qu\u00e9. Otras agencias lo plantean de diversas formas y seguro que tambi\u00e9n dan buenos resultados, siempre y cuando cumplan con los criterios de claridad que coment\u00e1bamos desde un principio.<\/p>\n<p>Y si eres una agencia, <strong>no tengas miedo a ser claro<\/strong>. Es verdad que si cuentas c\u00f3mo lo har\u00e1s, corres el riesgo de que un competidor te copie o que tu cliente decida intentarlo por su cuenta, pero al final, es mucho m\u00e1s eficaz y positivo hacerlo de manera clara. Convencer\u00e1s m\u00e1s f\u00e1cilmente a tu cliente y se sentir\u00e1 tranquilo, porque sabr\u00e1 qu\u00e9 har\u00e1s y qu\u00e9 puede esperar de ello.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ya os lo hemos dicho m\u00e1s de una vez, pero nos gusta ser insistentes. No os fieis del primero que pase. Es aplicable a muchos aspectos, pero en este caso, muy importante si est\u00e1is pensando en contratar posicionamiento SEO a alguna agencia o consultor.<\/p>\n","protected":false},"author":1,"featured_media":7142,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23,12],"tags":[224,7],"class_list":["post-7140","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-recomendamos","category-university","tag-analisis-seo","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Qu\u00e9 tener en cuenta al contratar posicionamiento SEO<\/title>\n<meta name=\"description\" content=\"Si vas a contratar posicionamiento SEO a un proveedor, te aconsejamos que busques alguien que sea claro contigo. 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