{"id":7181,"date":"2016-11-21T10:00:03","date_gmt":"2016-11-21T08:00:03","guid":{"rendered":"http:\/\/www.overalia.com\/blog\/?p=7181"},"modified":"2016-11-21T10:00:03","modified_gmt":"2016-11-21T08:00:03","slug":"desarrollo-web-movil","status":"publish","type":"post","link":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/","title":{"rendered":"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades"},"content":{"rendered":"

Es probable que est\u00e9s leyendo este texto desde un m\u00f3vil o una tablet<\/strong>. Y si es as\u00ed, ver\u00e1s que no has tenido que agrandar el texto por tu cuenta, y que puedes leer con facilidad. Y si visualizas el mismo art\u00edculo en una pantalla de escritorio, ver\u00e1s que todo se adapta al espacio del que disponga.<\/p>\n

Cuando hablamos de desarrollo web m\u00f3vil<\/strong>, existen distintas opciones, pero en nuestro caso, hemos optado por un dise\u00f1o responsive<\/strong> (adaptativo) para nuestra web y blog.<\/p>\n

\"Desarrollo<\/p>\n

Tambi\u00e9n pod\u00edamos haber optado por crear una versi\u00f3n exclusiva para el m\u00f3vil, con distintas funcionalidades, pero estamos convencidos de las bondades del dise\u00f1o responsive. Permite que tu contenido fluya por el \u00e1rea<\/strong> que permita el dispositivo desde el que se visualiza, adapt\u00e1ndose a cada situaci\u00f3n de la mejor manera posible.<\/p>\n

Pero hay que tener en cuenta que realizar un desarrollo web m\u00f3vil o un desarrollo responsive implica tambi\u00e9n retos y obst\u00e1culos<\/strong>. Encarece el desarrollo web, ya que hay que trabajar bastante m\u00e1s para dise\u00f1ar y maquetar para los distintos rangos de pantalla. Y tambi\u00e9n dificulta el proceso de dise\u00f1o en s\u00ed, ya que no disponemos de un \u00fanico lienzo para plasmar las ideas.<\/p>\n

De todas maneras, sin olvidar los retos que supone, es importante interiorizar ya la necesidad de desarrollos web m\u00f3vil. Todav\u00eda<\/strong> nos encontramos con muchos sitios web<\/strong> que no se adaptan<\/strong> a los dispositivos m\u00f3viles.<\/p>\n

Y el tiempo ya se agota. Por ejemplo, Google<\/strong>, hace un tiempo que decidi\u00f3 que primar\u00eda a webs responsive<\/strong> en b\u00fasquedas que se hiciesen desde un dispositivo m\u00f3vil, convirti\u00e9ndose as\u00ed en un factor SEO m\u00e1s a tener en cuenta, pero parece que ir\u00e1 pronto un paso m\u00e1s all\u00e1 con los \u00faltimos anuncios<\/a> que est\u00e1n realizando.<\/p>\n

Si todav\u00eda no dispones de un sitio web que se adapte a los distintos dispositivos con los que te visitan, no esperes m\u00e1s<\/strong>. Y si quieres algo de ayuda, no lo dudes y contacta con nosotros, podemos ayudarte con nuestros servicios de desarrollo web<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Es probable que est\u00e9s leyendo este texto desde un m\u00f3vil o una tablet. Y si es as\u00ed, ver\u00e1s que no has tenido que agrandar el texto por tu cuenta, y que puedes leer con facilidad. Y si visualizas el mismo art\u00edculo en una pantalla de escritorio, ver\u00e1s que todo se adapta al espacio del que […]<\/p>\n","protected":false},"author":1,"featured_media":7182,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23,12],"tags":[84,223,130],"class_list":["post-7181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-recomendamos","category-university","tag-desarrollo-web","tag-diseno-web","tag-mobile-marketing"],"yoast_head":"\nDesarrollo web m\u00f3vil: obst\u00e1culos y oportunidades<\/title>\n<meta name=\"description\" content=\"El desarrollo web m\u00f3vil es indispensable ya. Si tu web no se adapta a los dispositivos con los que te visitan, no puedes tardar m\u00e1s para solucionarlo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades\" \/>\n<meta property=\"og:description\" content=\"El desarrollo web m\u00f3vil es indispensable ya. Si tu web no se adapta a los dispositivos con los que te visitan, no puedes tardar m\u00e1s para solucionarlo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog sobre Marketing en Buscadores y Anal\u00edtica Web\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-21T08:00:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1630\" \/>\n\t<meta property=\"og:image:height\" content=\"978\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Overalia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Overalia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/\"},\"author\":{\"name\":\"Overalia\",\"@id\":\"https:\/\/www.overalia.com\/blog\/#\/schema\/person\/44097a8aa60295cbdf8fe39512136449\"},\"headline\":\"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades\",\"datePublished\":\"2016-11-21T08:00:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/\"},\"wordCount\":368,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg\",\"keywords\":[\"desarrollo web\",\"dise\u00f1o web\",\"mobile marketing\"],\"articleSection\":[\"Recomendamos\",\"University\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/\",\"url\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/\",\"name\":\"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades\",\"isPartOf\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg\",\"datePublished\":\"2016-11-21T08:00:03+00:00\",\"description\":\"El desarrollo web m\u00f3vil es indispensable ya. Si tu web no se adapta a los dispositivos con los que te visitan, no puedes tardar m\u00e1s para solucionarlo.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#primaryimage\",\"url\":\"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg\",\"contentUrl\":\"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg\",\"width\":1630,\"height\":978,\"caption\":\"Desarrollo web m\u00f3vil\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/www.overalia.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.overalia.com\/blog\/#website\",\"url\":\"https:\/\/www.overalia.com\/blog\/\",\"name\":\"Blog sobre Marketing en Buscadores y Anal\u00edtica Web\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.overalia.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.overalia.com\/blog\/#organization\",\"name\":\"Blog sobre Marketing en Buscadores y Anal\u00edtica Web\",\"url\":\"https:\/\/www.overalia.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.overalia.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2024\/07\/logo-overalia-black.svg\",\"contentUrl\":\"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2024\/07\/logo-overalia-black.svg\",\"width\":416,\"height\":222,\"caption\":\"Blog sobre Marketing en Buscadores y Anal\u00edtica Web\"},\"image\":{\"@id\":\"https:\/\/www.overalia.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.overalia.com\/blog\/#\/schema\/person\/44097a8aa60295cbdf8fe39512136449\",\"name\":\"Overalia\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.overalia.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ba0792190a366d794195b0fe8aae2e4a9da8017c875700cc271e4fed12b44f10?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ba0792190a366d794195b0fe8aae2e4a9da8017c875700cc271e4fed12b44f10?s=96&d=mm&r=g\",\"caption\":\"Overalia\"},\"sameAs\":[\"https:\/\/www.overalia.com\/blog\"],\"url\":\"https:\/\/www.overalia.com\/blog\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades","description":"El desarrollo web m\u00f3vil es indispensable ya. Si tu web no se adapta a los dispositivos con los que te visitan, no puedes tardar m\u00e1s para solucionarlo.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/","og_locale":"es_ES","og_type":"article","og_title":"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades","og_description":"El desarrollo web m\u00f3vil es indispensable ya. Si tu web no se adapta a los dispositivos con los que te visitan, no puedes tardar m\u00e1s para solucionarlo.","og_url":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/","og_site_name":"Blog sobre Marketing en Buscadores y Anal\u00edtica Web","article_published_time":"2016-11-21T08:00:03+00:00","og_image":[{"width":1630,"height":978,"url":"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg","type":"image\/jpeg"}],"author":"Overalia","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Overalia","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#article","isPartOf":{"@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/"},"author":{"name":"Overalia","@id":"https:\/\/www.overalia.com\/blog\/#\/schema\/person\/44097a8aa60295cbdf8fe39512136449"},"headline":"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades","datePublished":"2016-11-21T08:00:03+00:00","mainEntityOfPage":{"@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/"},"wordCount":368,"commentCount":0,"publisher":{"@id":"https:\/\/www.overalia.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#primaryimage"},"thumbnailUrl":"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg","keywords":["desarrollo web","dise\u00f1o web","mobile marketing"],"articleSection":["Recomendamos","University"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/","url":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/","name":"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades","isPartOf":{"@id":"https:\/\/www.overalia.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#primaryimage"},"image":{"@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#primaryimage"},"thumbnailUrl":"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg","datePublished":"2016-11-21T08:00:03+00:00","description":"El desarrollo web m\u00f3vil es indispensable ya. Si tu web no se adapta a los dispositivos con los que te visitan, no puedes tardar m\u00e1s para solucionarlo.","breadcrumb":{"@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#primaryimage","url":"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg","contentUrl":"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2016\/11\/desarrollo-web-movil-1.jpg","width":1630,"height":978,"caption":"Desarrollo web m\u00f3vil"},{"@type":"BreadcrumbList","@id":"https:\/\/www.overalia.com\/blog\/desarrollo-web-movil\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.overalia.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Desarrollo web m\u00f3vil: obst\u00e1culos y oportunidades"}]},{"@type":"WebSite","@id":"https:\/\/www.overalia.com\/blog\/#website","url":"https:\/\/www.overalia.com\/blog\/","name":"Blog sobre Marketing en Buscadores y Anal\u00edtica Web","description":"","publisher":{"@id":"https:\/\/www.overalia.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.overalia.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.overalia.com\/blog\/#organization","name":"Blog sobre Marketing en Buscadores y Anal\u00edtica Web","url":"https:\/\/www.overalia.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.overalia.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2024\/07\/logo-overalia-black.svg","contentUrl":"https:\/\/www.overalia.com\/blog\/wp-content\/uploads\/2024\/07\/logo-overalia-black.svg","width":416,"height":222,"caption":"Blog sobre Marketing en Buscadores y Anal\u00edtica Web"},"image":{"@id":"https:\/\/www.overalia.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.overalia.com\/blog\/#\/schema\/person\/44097a8aa60295cbdf8fe39512136449","name":"Overalia","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.overalia.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/ba0792190a366d794195b0fe8aae2e4a9da8017c875700cc271e4fed12b44f10?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ba0792190a366d794195b0fe8aae2e4a9da8017c875700cc271e4fed12b44f10?s=96&d=mm&r=g","caption":"Overalia"},"sameAs":["https:\/\/www.overalia.com\/blog"],"url":"https:\/\/www.overalia.com\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/posts\/7181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/comments?post=7181"}],"version-history":[{"count":0,"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/posts\/7181\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/media\/7182"}],"wp:attachment":[{"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/media?parent=7181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/categories?post=7181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.overalia.com\/blog\/wp-json\/wp\/v2\/tags?post=7181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}