{"id":7557,"date":"2017-05-18T11:05:45","date_gmt":"2017-05-18T09:05:45","guid":{"rendered":"http:\/\/www.overalia.com\/blog\/?p=7557"},"modified":"2017-05-18T11:05:45","modified_gmt":"2017-05-18T09:05:45","slug":"networking-industria-4-0","status":"publish","type":"post","link":"https:\/\/www.overalia.com\/blog\/networking-industria-4-0\/","title":{"rendered":"Networking sobre Industria 4.0"},"content":{"rendered":"

Recientemente hemos tenido la oportunidad de asistir al evento de networking empresarial sobre Industria 4.0<\/a> organizado por SPRI<\/a> en el piso 24 de la espectacular Torre Iberdrola<\/a>. El objetivo de la\u00a0jornada era mantener encuentros bilaterales entre empresas de sectores y especialidades muy diversas, siempre en el \u00e1mbito industrial. Empresas que el\u00a0equipo de Bizkaia Enpresa Digitala<\/a>\u00a0filtr\u00f3 y seleccion\u00f3\u00a0para hacer un buen c\u00f3ctel de posibilidades de colaboraci\u00f3n.<\/p>\n

\"Networkin<\/p>\n

Desde Overalia<\/a> hemos acudido con nuestra apuesta por el\u00a0Sales Industry 4.0<\/a><\/em> para explicar que no todo es producir, conectar y medir toneladas de datos; tambi\u00e9n hay que vender,\u00a0y hacerlo\u00a0en el sector industrial y en el \u00e1mbito internacional no es sencillo, ya que hablamos de audiencias muy concretas, reducidas y dispersas en cientos de pa\u00edses distintos. Prospectar estas audiencias y\u00a0entender sus mercados no es sencillo (no es como vender conexiones de internet o zapatillas de deporte). \u00a0Bien lo sabemos en Overalia…<\/p>\n

La 4\u00aa revoluci\u00f3n, retos y oportunidades<\/h2>\n

La apertura institucional de la jornada corri\u00f3 de la mano de Aitor Cobanera, Director de Tecnolog\u00eda e Innovaci\u00f3n de SPRI, que\u00a0explic\u00f3 brevemente\u00a0la apuesta total del Gobierno Vasco por impulsar lo que denominan la 4\u00aa revoluci\u00f3n. Despu\u00e9s, Tom\u00e1s Iriondo, Director General de GAIA, habl\u00f3 sobre los retos para las empresas de oferta TEIC y oportunidades para los sectores industriales.<\/p>\n

Pero, realmente, las experiencias las\u00a0aportaron\u00a0las empresas, con sus casos pr\u00e1cticos:<\/p>\n

Asier Vicente Rojo, ingeniero de Arcelor Mittal<\/a>,\u00a0mostr\u00f3 ejemplos de la aplicaci\u00f3n del enfoque Industry 4.0 al sector sider\u00fargico (en Overalia tambi\u00e9n tenemos un caso de este sector\u00a0en pa\u00edses como Marruecos o Arabia Saud\u00ed).<\/p>\n

David Chico, Director de Innovaci\u00f3n y Tecnolog\u00eda de Fagor Arrasate<\/a>, habl\u00f3\u00a0sobre la sofisticaci\u00f3n de los sistemas de fabricaci\u00f3n y el servicio post-venta.\u00a0Nos encant\u00f3 la sencillez con la que\u00a0contaba sin tapujos que est\u00e1n haciendo peque\u00f1os pilotos para investigar, aprender y evolucionar, ya\u00a0que todo es nuevo;\u00a0pero que, como todo lo nuevo, hay mucho ruido, y en muchas ocasiones se habla mucho pero se hace poco. Explic\u00f3\u00a0que todo se magnifica, cuando en la realidad se ha hecho muy poco. Totalmente de acuerdo.<\/p>\n

Amagoia Paskual, Gerente de ADDILAN<\/a>, explic\u00f3 la apuesta de Grupo Maherholding y Ona por la fabricaci\u00f3n aditiva con la creaci\u00f3n de esta startup.<\/p>\n

Por \u00faltimo, Jos\u00e9 Miguel Arzuaga, Products Unit Manager de ZIV<\/a>, \u00a0nos explic\u00f3 c\u00f3mo ha cambiado el uso de los datos en la distribuci\u00f3n el\u00e9ctrica\u00a0con la nueva generaci\u00f3n de contenidos digitales\u00a0y c\u00f3mo gestionar y aprovechar la gran cantidad de datos generados en millones de clientes.<\/p>\n

Encuentros bilaterales<\/h2>\n

Y, por supuesto, durante todo el d\u00eda tuvimos los encuentros bilaterales, el objetivo central de la jornada. Fue realmente\u00a0interesante conocer gente emprendedora con proyectos muy chulos que de entrada ya est\u00e1n internacionalizados y no dependen que en nuestro pa\u00eds te hagan caso.\u00a0Muchas veces es m\u00e1s f\u00e1cil triunfar fuera y luego venderlo internamente. Como en el caso de la primera plataforma tecnol\u00f3gica de inteligencia artificial de salud y medicina; MedWhat<\/a>, liderada por el polifac\u00e9tico Fernando Macho.<\/p>\n

Igualmente interesante fue encontrarnos\u00a0con la startup francesa Hupi<\/a> especializada en Big Data, seleccionados en el programa Bing. Tres emprendedores con mucha experiencia que provienen de Accenture Oracle, con las ideas muy claras. Tienen dos l\u00edneas de negocio: una claramente industrial basada en sus algoritmos para adaptarse al an\u00e1lisis de gran cantidad de datos extrayendo la inteligencia de los datos para facilitar el an\u00e1lisis; y un s\u00faper recomendador de productos para comercio electr\u00f3nico al m\u00e1s puro estilo Amazon, pero accesible en precio y plug&play (sin traumas de implementaci\u00f3n) basado en sus algoritmos. Muy prometedor.<\/p>\n

\u00a1La organizaci\u00f3n (Bizkaia Enpresa Digitala) estuvo estupenda! \u00a0La verdad es que es un lujo poder hacer contactos y relaciones desde el piso 24 de la Torre Iberdrola. Muchas\u00a0veces se valora\u00a0si vale la pena invertir ese tiempo. Y, aunque a corto plazo es complicado ver resultados, es totalmente recomendable salir de la cueva y del d\u00eda a d\u00eda, por toda la gente con muchas ganas de hacer cosas que se puede conocer.<\/p>\n

\"Torre<\/p>\n

\"Vistas \"Vistas \"Vistas<\/p>\n","protected":false},"excerpt":{"rendered":"

Recientemente hemos tenido la oportunidad de asistir al evento de networking empresarial sobre Industria 4.0 organizado por SPRI en el piso 24 de la espectacular Torre Iberdrola. El objetivo de la\u00a0jornada era mantener encuentros bilaterales entre empresas de sectores y especialidades muy diversas, siempre en el \u00e1mbito industrial. Empresas que el\u00a0equipo de Bizkaia Enpresa Digitala\u00a0filtr\u00f3 […]<\/p>\n","protected":false},"author":1,"featured_media":7564,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,2],"tags":[229,250,212],"class_list":["post-7557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos_overalia","category-overalia","tag-overalia","tag-sales-industry-4-0","tag-spri"],"yoast_head":"\nNetworking sobre Industria 4.0 - Blog sobre Marketing en Buscadores y Anal\u00edtica Web<\/title>\n<meta name=\"description\" content=\"Hemos asistido al evento de\u00a0networking empresarial sobre Industria 4.0\u00a0organizado por\u00a0SPRI.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.overalia.com\/blog\/networking-industria-4-0\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Networking sobre Industria 4.0 - 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